Boston Outdoor Advertising
As the capital of Massachusetts, Boston thrives as the center of economic and cultural diversity for all of New England. Boston's Designated Market Area (DMA) is the sixth largest in the United States with a population of more than 6.2 million people in only 48.4 square miles. Titan’s Boston outdoor advertising allows you to reach the city’s leading businesses in financial services, education, health care, research, and development.
Titan has the exclusive Boston outdoor advertising rights to the Massachusetts Bay Transportation Authority (MBTA) whose network includes Bus, Light Rail and Subway. "The T" has 1.3 million riders weekly and 95% of the Boston population are reached by its advertising.
The MBTA is the nation’s 5th largest mass transit system. It serves a population of 4,667,555 (2000census) in 175 cities and towns with an area of 3,244 square miles. It maintains 183 bus routes, 2 of which are Bus Rapid Transit lines, 3 rapid transit lines, 5 streetcar (Central Subway/Green Line) routes, 4 trackless trolley lines and 13 commuter rail routes.
171,000+ commuters travel daily into Boston from Bristol, Essex, Middlesex, Norfolk, Plymouth and Worcester counties, as well as from Providence, Rhode Island. Titan’s Boston outdoor advertising allows you to reach commuters for extended periods of time. The average business commuter spends 40 minutes in close proximity with our advertising messages every day on the Commuter Rail. The average weekday ridership for the entire MBTA system is approximately 1.1 million passenger trips.